
Thoughts, stories and ideas.


How to Choose Your Color Palette?

Bad News. Your Content Is Not Enough.

Why do we need Brand Communication?

Digital markets and social media trends booming growth for brands

What We Talk About When We Talk About Activations

IPL windfall notwithstanding, Voot has an uphill task to increase subscriber base
RWA Activation, Not A Thing Of Past

Brands Experiences and Why They Matter

Esports in CWG: Are brands ready for the next level?

Streaming services wary of poor free-to-paid-user conversion

The love-hate phenomena unfolding on OTT platforms

Why do you need social media management in 2021?

Importance of Illustrations
